All of Netflix’s HDR video streaming is now dynamically optimized
The Netflix TechBlog
NOVEMBER 29, 2023
HDR was launched at Netflix in 2016 and the number of titles available in HDR has been growing ever since. We A/B tested HDR-DO encodes in production in Q3-Q4 2021, followed by improving the ladder generation algorithm further in early 2022. We started backfilling HDR-DO encodes for existing titles from Q2 2022.
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