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Signals For Customizing Website User Experience

Smashing Magazine

That user preference is available in two (hopefully soon to be three!) This is available behind a flag in Chrome, but not yet on by default while it finishes standardization. Approximately two-thirds of Indian mobile Chrome users of Smashing Magazine have this setting turned on, for example. Save Data API. And Is It Used?

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Search Engine Optimization Checklist (PDF)

Smashing Magazine

The most beautiful, spectacular site in the world won’t do anyone much good if people can’t find it on Google (or Bing, or DuckDuckGo). Following best practice usually means a better website, more organic traffic, and happier visitors. Google Keyword Planner. Google Trends. Google Mobile-Friendly Test.

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The Fight For The Main Thread

Smashing Magazine

Writing a hand-spun analytics tracking dashboard isn’t what my clients really want to pay me for, so I’ll drop in the ol’ Google Analytics script and maybe never think of it again. Let’s look at it for a site that’s much “heavier” than Smashing Magazine. But does it need to be available immediately ? Analytics is a good example.

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Meet Hydrogen: A React Framework For Dynamic, Contextual And Personalized E-Commerce

Smashing Magazine

Surveying the existing landscape of available developer tools and runtimes, we felt that there is a gap. Our vision with Hydrogen and Oxygen is to unlock the best of both worlds and make building and running the next million of modern — dynamic, contextual, and personalized — storefronts easier, more cost-effective, and fun.

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Gone Floating Labels And Green Lighthouse Scores

Smashing Magazine

The final prompt for a more aggressive optimization was the “Core Web Vitals” dashboard in the Google Search Console. We first thought that it could be related to the cookie banner adjustments we made recently, but it turned out it was a Google Search Update that seemed to be more aggressively penalizing us for a high CLS.

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Reducing HTML Payload With Next.js (Case Study)

Smashing Magazine

Smaller HTML means less time for Google to download and process those long strings of text. Both for Google bots (SEO) and to actual clients. Google’s amount of time and resources to crawling a site is commonly called the site’s crawl budget.” — “ Advanced SEO ,” Google Search Central Documentation.

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From AVIF to WebP: A New Smashing Book By Addy Osmani

Smashing Magazine

For a thorough guide on image optimization, we’ve teamed up with Addy Osmani , an engineer manager working on Google Chrome who was working all around web performance for decades. Addy Osmani is an engineering manager working on Google Chrome. eBook is available, too as PDF, ePUB, and Amazon Kindle. Let’s figure it all out.

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