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Average Page Load Times for 2020 – Are you faster?

MachMetrics

As you know, there are many metrics that determine a website’s page speed, and we can’t look at just one of them to determine how performant our site is. By analyzing the data from Backlinko.com and their Page Speed Stats article, we’ll look to answer these questions: What size should be a website be?

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Gzip vs Brotli – Best Browser Compression

MachMetrics

But we’ll definitely help you decide which is the best choice for your situation. Most page speed audit tools will send you an error letting you know if your site is not being compressed, however, we really like this tool from Varvy , as it shows you just how much page weight is being saved through compression. OK, not really.

Speed 67
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Improving Core Web Vitals, A Smashing Magazine Case Study

Smashing Magazine

LCP, or Largest Contentful Paint , is one of the three Core Web Vitals that you must “pass” to get the full search ranking boost from Google as part of their Page Experience Update. From an SEO perspective, it doesn’t really matter what other tools tell you, GSC is what Google Search sees. The issue was that LCP was too slow on mobile.

Google 143
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AV1 Image File Format (AVIF)

KeyCDN

The major application for high quality compression of photos is Internet speed. While bandwidth does continue to increase each year, so does the quality and size of most Internet media. A compressed photo will take less time to download from the Internet than a full-size photo but should maintain the same quality level.

Media 43
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How do you decide your approach for mobile website testing?

Testsigma

The rise of mobile internet usage is evident across developed economies as well as developing ones (India, Bangladesh, etc.)[3]. that require internet connectivity. Popular search engines like Google give preference to websites that are mobile-ready[4]. Speed and Accuracy. online shopping, bill payments, etc.)

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Apple Is Not Defending Browser Engine Choice

Alex Russell

Nobody frames it precisely this way; instead they'll say, if WebKit weren't mandated, Chromium would take over , or Google would dominate the web if not for the WebKit restriction. The New York Times reported in late 2020 that Google now pays Apple between $8-12 billion per year , up from $1 billion in 2014. And that's a choice. "WebKit

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Core Web Vitals for Search Engine Optimisation: What Do We Need to Know?

CSS Wizardry

Google’s Core Web Vitals initiative was launched in May of 2020 and, since then, its role in Search has morphed and evolved as roll-outs have been made and feedback has been received. However, to this day, messaging from Google can seem somewhat unclear and, in places, even contradictory. Don’t have time to read 5,500+ words?