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Site-Speed Topography

CSS Wizardry

When first working on a new site-speed engagement, you need to work out quickly where the slowdowns, blindspots, and inefficiencies lie. Google Analytics can show us individual slow pages, but doesn’t necessarily help us build a bigger picture of the site as a whole. See entry 6.

Speed 292
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The psychology of site speed and human happiness

Speed Curve

In the fourteen years that I've been working in the web performance industry, I've done a LOT of research, writing, and speaking about the psychology of page speed – in other words, why we crave fast, seamless online experiences. In fairness, that was in the early 2000s, and site speed was barely on anyone's radar.

Speed 133
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Best Web Performance Books to Learn Site Speed Optimization

MachMetrics

If you’re looking to read optimization ideas from one of the greatest minds in speed performance, look no further. and the Head Performance Engineer at Google. Souders presents his 14 rules throughout the course of the book while discussing the importance of front-end performance. Make sure to follow us there!

Speed 85
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What Web Designers Can Do To Speed Up Mobile Websites

Smashing Magazine

What Web Designers Can Do To Speed Up Mobile Websites. What Web Designers Can Do To Speed Up Mobile Websites. I recently wrote a blog post for a web designer client about page speed and why it matters. What I didn’t know before writing it was that her agency was struggling to optimize their mobile websites for speed.

Website 110
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Top SEO Trends to Watch Out for in 2023

Official Blog - World Web Technology

With a carefully crafted SEO strategy, you can rank your website at the top of the search engine results for relevant keywords. If you are aware of the latest SEO trends for 2023 , you can amend your existing strategy and get all the benefits for your business. The top three results in Google SERPs get 54.4% of all clicks.

Google 52
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The Fight For The Main Thread

Smashing Magazine

Writing a hand-spun analytics tracking dashboard isn’t what my clients really want to pay me for, so I’ll drop in the ol’ Google Analytics script and maybe never think of it again. Large preview ) That’s a nice big view and is a good illustration of TBT’s impact on page speed. Analytics is a good example. It’s worth asking.

Google 91
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Real-World Effectiveness of Brotli

CSS Wizardry

Of course, this total of 100% only measures compressible responses that actually were compressed—there are still many millions of resources that could or should have been compressed but were not. 21 years later, in 2013, Google launched Brotli, a new algorithm that claims even greater improvement than Gzip! decrease in file-size.

Latency 269