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Top SEO Trends to Watch Out for in 2023

Official Blog - World Web Technology

The top three results in Google SERPs get 54.4% Google is the most prominent global search market player with a market share of 83%. Be Prepared to Add a New E in EAT We all know about the common Google EAT acronym, which is defined as Expertise, Authority, and Trust. Of all traffic, 53.3% comes from organic searches.

Google 52
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4 Most Common Page Speed Testing Mistakes

MachMetrics

Using a page speed optimization audit tool like GTmetrix or WebPageTest is a great first step towards assessing how your website loads for visitors. However, you may be making one of the common page speed testing mistakes that often cost website owners engagement, and ultimately, revenue. Mistake #1: Only Testing Desktop.

Speed 88
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Don’t Sink Your Website With Third Parties

Smashing Magazine

You may have a lean, agile, responsive site design only to find it gradually loaded down with more and more “extras” that are often put onto the site by marketing departments or business leaders who are not always thinking about website performance. You cannot always anticipate what you cannot control. Large preview ). Large preview ).

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Front-End Performance Checklist 2021

Smashing Magazine

Defining The Environment Choosing a framework, baseline performance cost, Webpack, dependencies, CDN, front-end architecture, CSR, SSR, CSR + SSR, static rendering, prerendering, PRPL pattern. Assets Optimizations Brotli, AVIF, WebP, responsive images, AV1, adaptive media loding, video compression, web fonts, Google fonts.

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

However, as long as there is no established endorsement of the performance culture, each decision will turn into a battlefield of departments, breaking up the organization into silos. Without a strong alignment between dev/design and business/marketing teams, performance isn’t going to sustain long-term. Large preview ).

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Front-End Performance Checklist 2019 [PDF, Apple Pages, MS Word]

Smashing Magazine

However, as long as there is no established endorsement of the performance culture, each decision will turn into a battlefield of departments, breaking up the organization into silos. Without a strong alignment between dev/design and business/marketing teams, performance isn’t going to sustain long-term. Intended as a RUM metric only.