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What is page bloat? And how is it hurting your business, your search rank, and your users?

Speed Curve

Video – For the first time in the many years that I've been covering the topic of page growth, I'm going to focus on the volume of video that pages contain. Core Web Vitals are a Google search ranking factor. Heavier visual elements can take much longer to render, especially videos. More on that later.)

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Ten years of page bloat: What have we learned?

Speed Curve

How does page bloat affect other metrics, such as Google's Core Web Vitals? A Google machine-learning study I participated in a few years ago found that the total number of page elements was the single greatest predictor of conversions. You can dive deeper into image optimization and SEO tips in this article in Google Search Central.).

Mobile 145
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Progress Delayed Is Progress Denied

Alex Russell

As an engineer on a browser team, I'm privy to the blow-by-blow of various performance projects, benchmark fire drills, and the ways performance marketing (deeply) impacts engineering priorities. With each team, benchmarks lost are understood as bugs. Fundamentally enabling for video creation apps. This is as it should be.

Media 145
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Front-End Performance Checklist 2021

Smashing Magazine

Assets Optimizations Brotli, AVIF, WebP, responsive images, AV1, adaptive media loding, video compression, web fonts, Google fonts. Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). It will help you build up a company-tailored case study with real data.

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). Paddy Ganti’s script constructs two URLs (one normal and one blocking the ads), prompts the generation of a video comparison via WebPageTest and reports a delta.

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Egnyte Architecture: Lessons learned in building and scaling a multi petabyte content platform

High Scalability

Egnyte is a secure Content Collaboration and Data Governance platform, founded in 2007 when Google drive wasn't born and AWS S3 was cost-prohibitive. To add elasticity, reliability and durability, these data centers are connected to Google Cloud platform using high speed, secure Google Interconnect network. Video Transcoding.