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The State Of Mobile And Why Mobile Web Testing Matters

Smashing Magazine

This requires your website or application to be heavily optimized for mobile. After all, when we look at our analytics, we will hardly find any customers browsing our sites or apps with a mid-range device on a flaky 3G connection. One of the famous examples is Flipkart , India’s largest e-commerce website. Large preview ).

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Search Engine Optimization Checklist (PDF)

Smashing Magazine

Implementing SEO best practice doesn’t just give you the best chance possible of ranking well in search engines; it makes your websites better by scrutinizing quality, design, accessibility, and speed, among other things. Following best practice usually means a better website, more organic traffic, and happier visitors. Win, win, win.

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Performance Game Changer: Browser Back/Forward Cache

Smashing Magazine

Ensuring your website caches most of its assets for future uses has long been touted as essential for web performance. The Smashing team has done a lot to make a fast website, so even a fresh load (though this experiment may not be a completely fresh load if you came to this article from the home page). Here’s an experiment for you.

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An In-Depth Guide To Measuring Core Web Vitals

Smashing Magazine

In this post, I’m going to attempt to explain a bit more about what’s going on here and explain some of the nuances and misunderstandings of these tools. The Core Web Vitals are a set of three metrics designed to measure the “core” experience of whether a website feels fast or slow to the users, and so gives a good experience.

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Email Testing Flow As It Should Be

Smashing Magazine

A mistake could be made when you work with several projects/websites. Test your SMTP connection (there are tools both for developers and marketers — we will take a look at them later in this article). Spell checkers and content testing tools are helpful for emails as well. How To Test Email Deliverability.

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Front-End Performance Checklist 2021

Smashing Magazine

This guide has been kindly supported by our friends at LogRocket , a service that combines frontend performance monitoring , session replay, and product analytics to help you build better customer experiences. Study common complaints coming into customer service and sales team, study analytics for high bounce rates and conversion drops.

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

So, if we created an overview of all the things we have to keep in mind when improving performance — from the very start of the process until the final release of the website — what would that list look like? You can then mimic the 90th percentile’s experience for testing.