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Top SEO Trends to Watch Out for in 2023

Official Blog - World Web Technology

Of all traffic, 53.3% The top three results in Google SERPs get 54.4% Google is the most prominent global search market player with a market share of 83%. Be Prepared to Add a New E in EAT We all know about the common Google EAT acronym, which is defined as Expertise, Authority, and Trust. comes from organic searches.

Google 52
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4 Most Common Page Speed Testing Mistakes

MachMetrics

While Google’s PageSpeed Insights give you both a score for how your website performs on both desktop and mobile, most of the other audit services default to testing your site on a desktop. If you’re unsure of where your traffic is coming from, use a tool like Google Analytics and track it for a while.

Speed 88
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Don’t Sink Your Website With Third Parties

Smashing Magazine

You may have a lean, agile, responsive site design only to find it gradually loaded down with more and more “extras” that are often put onto the site by marketing departments or business leaders who are not always thinking about website performance. They can also highlight very long redirection chains in your third-party traffic.

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Front-End Performance Checklist 2021

Smashing Magazine

Defining The Environment Choosing a framework, baseline performance cost, Webpack, dependencies, CDN, front-end architecture, CSR, SSR, CSR + SSR, static rendering, prerendering, PRPL pattern. Assets Optimizations Brotli, AVIF, WebP, responsive images, AV1, adaptive media loding, video compression, web fonts, Google fonts.

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). Addy Osmani has written a very detailed write-up on how to start performance budgeting , how to quantify the impact of new features and where to start when you are over budget. Image source ).

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Front-End Performance Checklist 2019 [PDF, Apple Pages, MS Word]

Smashing Magazine

Luckily, there are many great options that help you automate the collection of data and measure how your website performs over time according to these metrics. For Mac OS, we can use Network Link Conditioner , for Windows Windows Traffic Shaper , for Linux netem , and for FreeBSD dummynet. Image source ). Large preview ).