Speed Curve

FEBRUARY 5, 2024

Google recommends that TTFB be 800ms at the 75th percentile. Looking at the industry benchmarks for US retailers , four well-known sites have backend times that are approaching – or well beyond – that threshold. For more years than I care to mention, I've been advising folks that their TTFB should be under 500ms.

Servers 57

Servers Cache Retail Benchmarking 57

Speed Curve

MARCH 7, 2022

How does page bloat affect other metrics, such as Google's Core Web Vitals? And if that already wasn’t enough, the number of images on a page has been linked to lower conversion rates on retail sites. Image size is another issue, as excessive image weight hurts your SEO ranking in Google Image Search. More on that later.).

Mobile 145

Mobile Benchmarking Google Metrics 145

Speed Curve

DECEMBER 20, 2021

Google's Core Web Vitals have been a huge topic this year. We've been tracking these as individual metrics – Largest Contentful Paint, First Input Delay, and Cumulative Layout Shift – since before Google branded them as a set. Web Performance for Retailers. Industry speed benchmarks for Japan.

Retail 52

Retail Benchmarking Metrics Website 52

Speed Curve

JULY 3, 2023

And if that already wasn’t enough, the number of images on a page has been linked to lower conversion rates on retail sites. Core Web Vitals are a Google search ranking factor. Given that Google continues to dominate search usage, you should care about Vitals alongside the other metrics you should be tracking.

Mobile 52

Mobile Google Metrics Retail 52

Speed Curve

MAY 1, 2023

seconds or less, which is Google's recommendation for page experience and SEO. > Largest Contentful Paint (Synthetic and RUM) Largest Contentful Paint (LCP) is one of Google's Core Web Vitals. > Cumulative Layout Shift (Synthetic and RUM) Cumulative Layout Shift (CLS) is another one of Google's Core Web Vitals.

Performance 98

Performance Metrics Media Google 98

Rigor

SEPTEMBER 11, 2019

Jake is a developer advocate at Google working with the Chrome team to develop and promote web standards and developer tools, as well as a contributor to the Chromium blog. Jake is a frequent speaker at many popular conferences and events, such as 100 Days of Google Dev , JAMstakConf , JSConf , SmashingConf , and dozens of others.

Performance 89

Performance Education Google Website 89