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Customer expectations for retail: Beyond digital experience

Dynatrace

This is typically the first thing that comes to mind for IT professionals working in the retail industry when evaluating holiday readiness. CEOs of hybrid retailers prioritize e-commerce growth over in-store shopping, investing heavily in their online storefronts. That lesson remains important. Multi-channel logistics.

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Five questions with Forrester Analyst: The state of the UK Retail landscape

Dynatrace

For retail, in particular, the crisis has forced many to accelerate the execution of strategic plans for digital customer experience and operational excellence. Consumers may be more likely to interact more “digitally” with brands going forward, and online sales are expected to make up a greater proportion of overall retail sales.

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