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Conserve or Invest?

The Agile Manager

Both the financial and real economies have suffered quite a few shocks in the last 20 years: the dot-com bubble bursting (2000); September 11 (2001); the Great Recession (2008); and today in 2020 the COVID-19 crisis is wreaking economic havoc. It was much different in 2008.

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Fundamentals

The Agile Manager

A small merchant wanting to do more business digitally didn't have the balance sheet to finance development of digital capabilities, let alone drive consumer behavior change to use those capabilities. From a certain point of view, a lot of banks were nationalized by governments in the wake of the 2008 financial crisis.