Google Internet Social Media Testing Tools 
MachMetrics
JUNE 30, 2021
Many people often confuse site speed with page speed grades of performance testing tools, which are actually calculated based on multiple factors of a page including its loading speed. Importance of page loading speed – Google checks your website load time and they like it as fast with a better user experience.
Smashing Magazine
OCTOBER 27, 2021
In the late 1990s, marketing and advertising agencies saw the potential of eye-tracking for the Internet and started using the technology to analyze how people consume content online. For instance, Nielsen’s research conducted in 2006 showed that people read content on the Internet in an F-shaped pattern. Advertising In Context.
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Smashing Magazine
JANUARY 11, 2021
Assets Optimizations Brotli, AVIF, WebP, responsive images, AV1, adaptive media loding, video compression, web fonts, Google fonts. Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). For each of them, Google recommends a range of acceptable speed goals.
Smashing Magazine
JANUARY 6, 2020
Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). Real User Monitoring ( RUM ) tools evaluate user interactions continuously and collect field data (e.g. synthetic testing tools and RUM together provide a complete picture of performance in your application.
Smashing Magazine
JANUARY 7, 2019
Keep in mind that a good performance picture covers a set of performance metrics, lab data and field data : Synthetic testing tools collect lab data in a reproducible environment with predefined device and network settings (e.g. Real User Monitoring ( RUM ) tools evaluate user interactions continuously and collect field data (e.g.
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