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How We Optimized Performance To Serve A Global Audience

Smashing Magazine

It increases our visibility and enables us to draw a steady stream of organic (or “free”) traffic to our site. While paid marketing strategies like Google Ads play a part in our approach as well, enhancing our organic traffic remains a major priority. The higher our organic traffic, the more profitable we become as a company.

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Meet Hydrogen: A React Framework For Dynamic, Contextual And Personalized E-Commerce

Smashing Magazine

As developers, we rightfully obsess about the customer experience, relentlessly working to squeeze every millisecond out of the critical rendering path, optimize input latency, and eliminate jank. On top of this foundation, we add layers of caching, prerendering and edge delivery optimizations — not the other way around.

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Answering Common Questions About Interpreting Page Speed Reports

Smashing Magazine

Barry Pollard, a web performance developer advocate for Chrome, wrote an excellent primer on the CrUX Report for Smashing Magazine. INP is a measure of the latency for all interactions on a given page, where the highest latency — or close to it — informs the final score. It’s right there in the name!

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Front-End Performance Checklist 2021

Smashing Magazine

Build Optimizations JavaScript modules, module/nomodule pattern, tree-shaking, code-splitting, scope-hoisting, Webpack, differential serving, web worker, WebAssembly, JavaScript bundles, React, SPA, partial hydration, import on interaction, 3rd-parties, cache. You can create your own on Chrome UX Dashboard. Large preview ). Large preview ).

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

For Mac OS, we can use Network Link Conditioner , for Windows Windows Traffic Shaper , for Linux netem , and for FreeBSD dummynet. Estimated Input Latency tells us if we are hitting that threshold, and ideally, it should be below 50ms. Lighthouse , a performance auditing tool integrated into DevTools. Large preview ).

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Front-End Performance Checklist 2019 [PDF, Apple Pages, MS Word]

Smashing Magazine

For Mac OS, we can use Network Link Conditioner , for Windows Windows Traffic Shaper , for Linux netem , and for FreeBSD dummynet. Estimated Input Latency tells us if we are hitting that threshold, and ideally, it should be below 50ms. Lighthouse , a performance auditing tool integrated into DevTools. Large preview ).

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HTTP/3: Practical Deployment Options (Part 3)

Smashing Magazine

This approach was touted to be better for fine-grained caching because each subresource could be cached individually and the full bundle didn’t need to be redownloaded if one of them changed. Finally, not inlining resources has an added latency cost because the file needs to be requested. Support is unclear at this time.

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