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eCommerce & Retail: There’s No Excuse to Ignore Performance

Rigor

As web perfectionists, we have heard every excuse in the book for why teams cannot make web performance a priority. Whether it be time, money, or technical know how, every day we talk to eCommerce and Retail teams who explain why they aren’t monitoring their site’s performance. Sure, that can be the case.

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World’s Top Web Performance Leaders To Watch

Rigor

Author of the Pocket Guide to Web Performance and co-author of Using WebPageTest , Andy is an independent web performance consultant in the UK who has helped many leading retailers, newspapers and financial companies make their sites faster. He is a co-organizer of the London Web Performance meetup. Paul Irish.

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Ten years of page bloat: What have we learned?

Speed Curve

And if that already wasn’t enough, the number of images on a page has been linked to lower conversion rates on retail sites. JavaScript – A page can have a relatively low JS weight but still suffer from JS-inflicted performance problems. These numbers should not be taken as a benchmark for your own site.

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What is page bloat? And how is it hurting your business, your search rank, and your users?

Speed Curve

And if that already wasn’t enough, the number of images on a page has been linked to lower conversion rates on retail sites. This is to try to understand how a "typical" page might perform, as well as pages in the "longtail". It's super important to understand longtail performance. More on that later.)

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