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How to Optimize Websites for Ad Publishers

Dotcom-Montior

As an ad publisher, your revenue depends on two main factors: traffic to your site and ad optimization. A lot of the focus goes into the practice and processes of driving traffic to your site from an SEO perspective, but what if when visitors get to your site, they have a less than ideal experience? Dotcom-Monitor Website Monitoring.

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Don’t Sink Your Website With Third Parties

Smashing Magazine

You may have a lean, agile, responsive site design only to find it gradually loaded down with more and more “extras” that are often put onto the site by marketing departments or business leaders who are not always thinking about website performance. They can also highlight very long redirection chains in your third-party traffic.

Website 131
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Front-End Performance Checklist 2021

Smashing Magazine

So, if we created an overview of all the things we have to keep in mind when improving performance — from the very start of the project until the final release of the website — what would that look like? CrUX generates an overview of performance distributions over time, with traffic collected from Google Chrome users.

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Front-End Performance Checklist 2020 [PDF, Apple Pages, MS Word]

Smashing Magazine

So, if we created an overview of all the things we have to keep in mind when improving performance — from the very start of the process until the final release of the website — what would that list look like? Lighthouse , a performance auditing tool integrated into DevTools. Image source ). Large preview ).