Smashing Magazine

JUNE 1, 2022

You may have a lean, agile, responsive site design only to find it gradually loaded down with more and more “extras” that are often put onto the site by marketing departments or business leaders who are not always thinking about website performance. They are more of a benchmark than a true measurement of real user experience.

Website 131

Website Design Network Best Practices 131

Smashing Magazine

JANUARY 11, 2021

However, as long as there is no established endorsement of the performance culture, each decision will turn into a battlefield of departments, breaking up the organization into silos. Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). How to get there?

Performance 145

Performance Cache Media Metrics 145

Smashing Magazine

JANUARY 6, 2020

However, as long as there is no established endorsement of the performance culture, each decision will turn into a battlefield of departments, breaking up the organization into silos. Without a strong alignment between dev/design and business/marketing teams, performance isn’t going to sustain long-term. How to get there?

Performance 145

Performance Cache Network Metrics 145