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How Improving Website Performance Can Help Save The Planet

Smashing Magazine

In this screenshot below, for example, we can see that loading the Smashing Magazine website for the first time incurs just under a megabyte of data transfer. For the more adventurous/technical, the top (table of processes) command provides similar metrics on most Unix-like operating systems such as macOS and Ubuntu.

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Signals For Customizing Website User Experience

Smashing Magazine

Approximately two-thirds of Indian mobile Chrome users of Smashing Magazine have this setting turned on, for example. Weirdly, they report as a range of browsers in our analytics including the Android WebView, Chrome and Safari (despite it’s not supporting this!). And Is It Used? Data Saver. In short, this is not a niche setting.

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Answering Common Questions About Interpreting Page Speed Reports

Smashing Magazine

Barry Pollard, a web performance developer advocate for Chrome, wrote an excellent primer on the CrUX Report for Smashing Magazine. This data is distinct from CrUX because it’s collected directly by the website owner by installing an analytics snippet on their website.

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Front-End Performance Checklist 2019 [PDF, Apple Pages, MS Word]

Smashing Magazine

To get accurate results and goals though, first study your analytics to see what your users are on. Of course, your data might show that your customers are not on these devices, but perhaps they simply don’t show up in your analytics because your service is inaccessible to them due to slow performance.