Analytics Benchmarking Ecommerce Latency 
Alex Russell
MAY 9, 2022
This is a complex topic, but to borrow from a recent post , web performance expands access to information and services by reducing latency and variance across interactions in a session, with a particular focus on the tail of the distribution (P75+). Consistent performance matters just as much as low average latency.
Smashing Magazine
JANUARY 11, 2021
This guide has been kindly supported by our friends at LogRocket , a service that combines frontend performance monitoring , session replay, and product analytics to help you build better customer experiences. Study common complaints coming into customer service and sales team, study analytics for high bounce rates and conversion drops.
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