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The psychology of site speed and human happiness

Speed Curve

In the fourteen years that I've been working in the web performance industry, I've done a LOT of research, writing, and speaking about the psychology of page speed – in other words, why we crave fast, seamless online experiences. What does this finding mean in web performance terms?

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Reducing Carbon Emissions On The Web

Smashing Magazine

The only time the Internet was mentioned was as a tool for communicating with one another without the need to chop down more trees, or for working without a commute. So, when people first started talking about the Internet having similar carbon emissions to the airline industry , I was a bit skeptical. Performance And Emissions.

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