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Building and Scaling Data Lineage at Netflix to Improve Data Infrastructure Reliability, and…

The Netflix TechBlog

We adopted the following mission statement to guide our investments: “Provide a complete and accurate data lineage system enabling decision-makers to win moments of truth.” Nonetheless, Netflix data landscape (see below) is complex and many teams collaborate effectively for sharing the responsibility of our data system management.

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Data Mining Problems in Retail

Highly Scalable

The space of possible actions can be defined as a set of send/no-send decisions with regard to individual customers and the gross margin of the campaign depends both on actions (who will receive the incentive and who will not) and data such as expected revenue from a given customer and mailing costs. The model (2.1)

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