Smashing Magazine

JUNE 8, 2021

For a thorough guide on image optimization, we’ve teamed up with Addy Osmani , an engineer manager working on Google Chrome who was working all around web performance for decades. Twitter’s Image Pipeline (Case Study). +. Addy Osmani is an engineering manager working on Google Chrome. Let’s figure it all out.

Media 105

Media Cache Google Best Practices 105

Smashing Magazine

APRIL 28, 2021

For a thorough guide on image optimization, we’ve teamed up with Addy Osmani , an engineer manager working on Google Chrome and focusing around performance for decades. Twitter’s Image Pipeline (Case Study). +. Addy Osmani is an engineering manager working on Google Chrome. Let’s figure it all out. About the Author.

Media 92

Media Cache Google Best Practices 92

Speed Curve

MAY 1, 2023

seconds or less, which is Google's recommendation for page experience and SEO. But I've participated in many usability studies that have found a strong, consistent correlation between Start Render time, user engagement, and business metrics. > Let's get started! Background: How performance budgets work 1.

Performance 98

Performance Metrics Media Google 98

Speed Curve

FEBRUARY 15, 2021

Largest Contentful Paint (LCP) is one of Google's Core Web Vitals , so it's been getting a lot of attention lately. Cumulative Layout Shift (CLS) is another one of Google's Core Web vitals. The three metrics above – CLS, FID, and TBT – are all part of Google's Core Web Vitals. > Long Tasks (Synthetic and RUM).

Performance 134

Performance Metrics Benchmarking Google 134

O'Reilly Software

SEPTEMBER 7, 2018

We get a huge number of excellent case studies at the O'Reilly Software Architecture Conference, which we like because it gives attendees insight into real-world problems and solutions; this one is an outstanding example. Architecting for Data-Driven Reliability , by Yaniv Aknin, Google Cloud.

Software Architecture 64

Software Architecture Architecture Software Software 64

Speed Curve

JUNE 15, 2020

We've also added Total Blocking Time (TBT), which is one of Google's recommended Core Web Vitals metrics for lab/synthetic testing. That's when Sander sent through this case study. As always, we welcome your feedback, best practices, and success stories! Total Blocking Time.

Metrics 74

Metrics Best Practices Monitoring Google 74

Speed Curve

JUNE 24, 2019

A while back, our friends at Shopify published this great case study , showing how they optimized one of their newer themes from the ground up – and how they worked to keep it fast. Keep reading to learn how you can apply these best practices to your own site and give your pages a speed boost. Connect the dots.

Performance 78

Performance Best Practices Metrics Mobile 78

Smashing Magazine

AUGUST 3, 2023

While paid marketing strategies like Google Ads play a part in our approach as well, enhancing our organic traffic remains a major priority. It was only in 2020, though, that Google shared its concept of Core Web Vitals and how it impacts SEO efforts. SEO is key to our success. Bookaway site search. The reportWebVitals function.

Performance 74

Performance Cache Traffic Metrics 74

MachMetrics

SEPTEMBER 22, 2020

Of course, any major retailer is going to have its fair share of ads and integration with Google. It’s how they’re able to better recommend products for you (think why products are recommended to you on Google when you search for them on other sites). However, it’s clear that a better balance could be struck here.

Retail 82

Retail Speed Website Google 82

Smashing Magazine

JUNE 1, 2022

Researchers and major companies have been publishing case studies for years , proving that slower page load experiences impact business metrics, including conversion rate, revenue, bounce rate, and more. The most popular, by far, is the Google Lighthouse report (available in Chrome Developer Tools) and Google’s Page Speed Insights.

Website 131

Website Design Network Best Practices 131

Smashing Magazine

MARCH 19, 2021

The final prompt for a more aggressive optimization was the “Core Web Vitals” dashboard in the Google Search Console. We first thought that it could be related to the cookie banner adjustments we made recently, but it turned out it was a Google Search Update that seemed to be more aggressively penalizing us for a high CLS.

Mobile 140

Mobile Design Cache Code 140

Smashing Magazine

JANUARY 11, 2021

Assets Optimizations Brotli, AVIF, WebP, responsive images, AV1, adaptive media loding, video compression, web fonts, Google fonts. Run performance experiments and measure outcomes — both on mobile and on desktop (for example, with Google Analytics ). It will help you build up a company-tailored case study with real data.

Performance 145

Performance Cache Media Metrics 145

O'Reilly

NOVEMBER 12, 2019

That makes sense: with serverless being relatively young, formal training is difficult to find, specific documentation must be generated, and case studies to learn from—while growing—are harder to come by. “Educating current staff” was the No. 1 concern among respondents whose organizations have adopted serverless. Concluding thoughts.

Serverless 88

Serverless Architecture FinTech Infrastructure 88

Smashing Magazine

AUGUST 17, 2018

A couple of years ago, Google announced a new mobile-first initiative it wanted web designers and marketers to pick up on. However, as Google launched this initiative a couple of years ago, its had time to quietly observe users in these micro-moments as well as the websites that have most aptly responded to them. Suzanne Scacca.

Design 62

Design Google Website Small Business 62

Smashing Magazine

JANUARY 7, 2019

You need a business stakeholder buy-in, and to get it, you need to establish a case study on how speed benefits metrics and Key Performance Indicators ( KPIs ) they care about. Study common complaints coming into customer service and see how improving performance can help relieve some of these common problems. How to get there?

Performance 103

Performance Cache Metrics Network 103

Smashing Magazine

JANUARY 6, 2020

You need a business stakeholder buy-in, and to get it, you need to establish a case study, or a proof of concept using the Performance API on how speed benefits metrics and Key Performance Indicators ( KPIs ) they care about. It will help you build up a company-tailored case study with real data. How to get there?

Performance 145

Performance Cache Network Metrics 145

Speed Curve

DECEMBER 25, 2013

Recently Grigorik has been championing this approach and the Google Pagespeed Insight rules have been updated to reflect this best practice with recommendations on how to reduce the size of "above the fold" content. It’s a new image format developed by Google that’s 30-40% smaller than a jpeg.

Performance 60

Performance Mobile Website Benchmarking 60

Smashing Magazine

MAY 9, 2022

Similarly from cross-site navigation — think Google search results or the like and then clicking back. 400 pages , jam-packed with in-depth user research and best practices. Though, personally, I am glad they did since it was an interesting case study. Didn’t The HTTP Cache Do All That Anyway?

Cache 91

Cache Games Performance Website 91

Smashing Magazine

DECEMBER 22, 2021

The Ultimate Guide to UX Research shares tips and best practices from leading industry experts. To ease your first steps into the world of typography (or help you take your skills to the next level) the Google Fonts team teamed up with typographic experts from around the world to create a library of typographic guides: Fonts Knowledge.

Airlines 128

Airlines Mobile Design Strategy 128

Smashing Magazine

JULY 23, 2021

After all, content marketing: Should lead to good search engine rankings if well written and targeted; Educates clients about best practices; Demonstrates to readers your expertise; Builds a relationship with your followers at scale; Offers the ability to reach a large number of potential clients. On paper, this is a good move.

Social Media 145

Social Media Media Network Website 145