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Google Analytics and Dynatrace – Why you need both

Dynatrace

In this post, I wanted to share how I use Google Analytics together with Dynatrace to give me a more complete picture of my customers, and their experience across our digital channels. Google Analytics. Almost all marketers will be familiar with Google Analytics. Digital and Business Analytics.

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How To Monitor And Optimize Google Core Web Vitals

Smashing Magazine

How To Monitor And Optimize Google Core Web Vitals How To Monitor And Optimize Google Core Web Vitals Matt Zeunert 2024-04-16T10:00:00+00:00 2024-04-16T12:05:36+00:00 This article is sponsored by DebugBear Google’s Core Web Vitals initiative has increased the attention website owners need to pay to user experience.

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Answering Common Questions About Interpreting Page Speed Reports

Smashing Magazine

Answering Common Questions About Interpreting Page Speed Reports Answering Common Questions About Interpreting Page Speed Reports Geoff Graham 2023-10-31T16:00:00+00:00 2023-10-31T17:06:18+00:00 This article is sponsored by DebugBear Running a performance check on your site isn’t too terribly difficult.

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Customer expectations for retail: Beyond digital experience

Dynatrace

While digital experience has many facets, transaction speed usually ranks among the most important. Almost two decades ago, a Google experiment showed that fast-loading transactions are more important to customers than content quality—even small increases in transaction delay result in substantially more abandoned sessions.

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4 Most Common Page Speed Testing Mistakes

MachMetrics

Using a page speed optimization audit tool like GTmetrix or WebPageTest is a great first step towards assessing how your website loads for visitors. However, you may be making one of the common page speed testing mistakes that often cost website owners engagement, and ultimately, revenue. Mistake #1: Only Testing Desktop.

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How to Estimate Web Performance Impact Before Making Fixes

Jos

Using Test My Site from Think with Google : Gives you an estimation of potential revenue increase for your site when saving loading time. It’s important to track these conversion events, and you can do it in your own system or leveraging tools like Google Analytics or Facebook Analytics. Conversion rate.

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The Fight For The Main Thread

Smashing Magazine

Analytics is a good example. Writing a hand-spun analytics tracking dashboard isn’t what my clients really want to pay me for, so I’ll drop in the ol’ Google Analytics script and maybe never think of it again. We can expand the metric to glean insights into what exactly is causing traffic on the main thread.

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