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Rising Tide Rents and Robber Baron Rents

O'Reilly

It first became obvious with social media: recommended posts and amplification of addictive, divisive content in order to keep users scrolling, creating additional surface area for advertising. Amazon was late to the party, but once it discovered advertising, it went all in.

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How TripleLift Built an Adtech Data Pipeline Processing Billions of Events Per Day

High Scalability

This is a guest post by Eunice Do , Data Engineer at TripleLift , a technology company leading the next generation of programmatic advertising. What is the name of your system and where can we find out more about it? The system is the data pipeline at TripleLift.

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COVID-19 and Digital Services: An Action Plan for the Unexpected

Dynatrace

Third-party services, such as advertisements that are served up to the news site, could be one reason why the system slows down during times of peak traffic. Obviously, this would result in a loss in advertising revenue. A mitigation action could be to remove these components temporarily from the site. Help to Get Started.

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Data Engineers of Netflix?—?Interview with Pallavi Phadnis

The Netflix TechBlog

Before joining Netflix, she worked in the advertising and e-commerce industries as a backend software engineer. I developed many batch and real-time data pipelines using open source technologies for AOL Advertising and eBay. In this post, Pallavi talks about her journey to Netflix and the challenges that keep the work interesting.

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Eye-Tracking In Mobile UX Research

Smashing Magazine

In the late 1990s, marketing and advertising agencies saw the potential of eye-tracking for the Internet and started using the technology to analyze how people consume content online. One of the few advertising companies that used eye-tracking back then was EURO RSCG/DSW Partners. Source: Greta Hoffman/Pexels ) ( Large preview ).

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Sponsored Post: InMemory.Net, Triplebyte, Etleap, Stream, Scalyr

High Scalability

Advertise your job here! Advertise your event here! Advertise your product or service here! Triplebyte lets exceptional software engineers skip screening steps at hundreds of top tech companies like Apple, Dropbox, Mixpanel, and Instacart. Make your job search O (1), not O ( n ). Apply here. Need excellent people?

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Sponsored Post: InMemory.Net, Triplebyte, Etleap, Stream, Scalyr

High Scalability

Advertise your job here! Advertise your event here! Advertise your product or service here! Triplebyte lets exceptional software engineers skip screening steps at hundreds of top tech companies like Apple, Dropbox, Mixpanel, and Instacart. Make your job search O (1), not O ( n ). Apply here. Need excellent people?

Java 125