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Cloud Done Right

We're building a smarter, simpler cloud. And a brand to match.

Dynatrace has always been a company built on continuous innovation.

Years ago, we saw how the shift to dynamic multiclouds would cause an explosion of data and complexity that’d be nearly impossible for organizations to manage, and we completely reimagined our platform to stay ahead of the curve.

Today, our obsession with innovation is stronger than ever.

Because we know your job has never been harder.

To deliver the flawless and secure interactions users expect, teams don’t need more dashboards. They need precise answers and intelligent automation.

And to tame cloud complexity at scale, organizations need comprehensive observability powered by AI, automation, and application security.

We call that approach Cloud done right.

So, why is Cloud done right so critical to every cloud migration? Hear it from our CEO, Rick McConnell:



But if we want to embody a simpler, smarter, and more empowering approach to cloud monitoring, our brand needs to look and sound the part.

That’s why we’re proud to introduce our new brand identity – complete with a new look and feel, new colors, and a new tagline that truly reflects that value we deliver: Cloud done right.

This new identity reflects everything we think Cloud done right should be: Simple, open, and relentlessly focused on innovation.

It supports the (not so radical) idea that working in the cloud should be a source of joy, insight, efficiency, and collaboration. Not silos, confusion, and frustration.

Through bolder, brighter colors, we’re bringing to life our unique ability to unite teams and data into something beautiful and clear. And our simple, endless animation speaks to how we continuously automate and derive actionable insights from an ever-changing cloud.

So, to us, it’s not just a look and feel. It’s not just a tagline. It’s an embodiment of the powerful things Cloud done right stands for.

See what Cloud done right means for your business and teams:


This is just the beginning of many exciting announcements and innovations to come over the next few months. For our customers, our partners, and the way the world works in the cloud.

We hope you’ll explore the new site and see Cloud done right for yourself (or maybe hear it for yourself).

Better yet, we’d love for you to come and experience it firsthand at one of our upcoming Innovate events near you. Or at our annual cloud conference, Dynatrace Perform, this February 13th-16th in Las Vegas.