Website Optimization
SEPTEMBER 29, 2019
In July 2018 Google rolled out Smart Campaigns in Google Ads in the US. Smart campaigns are designed for small businesses without a dedicated marketing staff. Semi-automated and self optimizing Smart campaigns are designed to drive leads and traffic with minimal setup and maintenance (see Figure 1). While it may sound like an oxymoron, Smart Campaigns can be optimized.
The Morning Paper
SEPTEMBER 29, 2019
Small world with high risks: a study of security threats in the npm ecosystem Zimmermann et al., USENIX Security Symposium 2019. This is a fascinating study of the npm ecosystem, looking at the graph of maintainers and packages and its evolution over time. It’s packed with some great data, and also helps us quantify something we’ve probably all had an intuition for— the high risks involved in depending on a open and fast-moving ecosystem.
Expert insights. Personalized for you.
45 
Let's personalize your content